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By Ina Fried, News.com
Posted on ZDNet News: Apr 19, 2005 11:00:00 AM

Do you have any idea where you saved your last file?

Both Microsoft and Apple Computer are betting the answer is no. And as a result their newest operating systems bear uncannily like-minded search tools.

News.context

What's new:
As more details emerge about Longhorn, Microsoft's next version of Windows, similarities can be seen between it and Apple's Mac OS X.

Bottom line:
Both Longhorn and Tiger, the newest version of OS X, are focusing heavily on desktop search, which users will employ to find documents stored on their hard drive. Other likenesses between the new Windows and various versions of OS X include see-through windows and similar icons. As to who stole whose search idea, both companies are doing their fair share of finger-pointing.

More stories on Longhorn and Tiger

In the next version of Windows, still in its early stages of development, and in the soon-to-be released new version of Mac OS X, users won't have to know where a file is stored. Instead, both operating systems will have a search window in which people need only start typing what they remember--who created the file, what it's called, or even words within the document itself. Results begin appearing instantly, and the early matches are ruled out as a user continues entering information.

"Clearly both companies understand that the classic desktop metaphor, which is 20 years old, really doesn't scale well when you have lots of information," Jupiter Research analyst Michael Gartenberg said.

And judging from other similarities, that's not the only understanding the companies share.

The Longhorn preview Microsoft gave reporters last week revealed that with the new OS, the software giant is introducing composited graphics for the desktop, something Apple has had since Mac OS X's debut. The result is that Longhorn's windows can be see-through, revealing the contents of other windows or the desktop below.

"You can imagine videos on top of videos and even translucency," said Jim Allchin, head of Microsoft's Windows unit.

In one application of the new technology, windows that are maximized or minimized spring to life in a way similar to the "genie effect" through which Mac OS X windows are sent down to the Dock.

Longhorn

Microsoft also plans to reshape icons within Longhorn. Instead of being a static graphic indicating the type of document a file is, an icon in Longhorn will be a smaller representation of the first page of a document. In its preview pane, today's Mac OS offers that for some document types, such as PDF files. However, its implementation is not as universal as what Microsoft is proposing.

Both Apple and Microsoft are responding to a clear need for more effective searching of the information on a computer's hard drive, a system that will simplify things in much the same way improved Web search has made it easy to find information on the Internet. So far that need for desktop search has been filled by programs that run on top of Windows, offered by companies including Google, Yahoo and Microsoft's own MSN unit.

Though search has been at the top of both companies' lists for a while, the similarity of the two approaches is remarkable. Both companies' OSes have a search window, identified by a magnifying glass icon, in the upper right-hand corner. Users of Tiger--the new Mac OS--can save a search query as a "smart folder," while Microsoft has its yet-to-be-finally-named "virtual folders" that offer a similar function.

FAQ
Lassoing Longhorn
Microsoft says there's "something for everybody" in the next version of Windows. Just you wait.

Allchin said Microsoft plans to go further than Apple has with Tiger.

"Tiger is nice in that they've put search capability in a lot of places, but there's a lot more (in Longhorn)," Allchin said. "This is trying to slice and dice the data and let you visualize the data in a much richer way than what's in Tiger."

Both companies also say they want their search features to be a starting point, with developers able to add to them. With both Tiger and Longhorn, developers will be able to make various types of data available for searching. Ken Bereskin, Apple's senior director of Mac OS X marketing, said Apple also makes the code for Spotlight available to developers so they can add such searching directly into their applications.

I was here first
As to who stole whose idea, both companies are doing their fair share of finger-pointing.

Apple has been taunting Microsoft since it first showed Tiger last year, plastering its developer conference with posters trumpeting phrases such as "This should keep Redmond busy" and "Introducing Longhorn."

Allchin rejects the notion that Microsoft is a Tiger copycat, noting that the company demonstrated some of the virtual folder concepts in its Fall 2003 preview of Longhorn.

"They just might have copied us," Allchin said.

But Apple loyalists will certainly note that the search technology that powers the Spotlight search feature has been a staple of Mac applications for some time, beginning with iTunes, which debuted in January 2001.

"That was the spark of inspiration that led us to say, What if we brought that to the entire system?" said Bereskin.

Allchin does give Apple credit.

"Ever since (CEO) Steve (Jobs) has come back to Apple, they've been on my radar screen," Allchin said. "I think it's just good competition."

At the same time, he noted that the Mac's growth pales in comparison to the number of Windows users added each year. "Our growth this year in PCs is bigger than the entire Mac install base," Allchin said. And he added that much of the growth Apple has seen has come on the music side. The Mac, he said, "is now a peripheral to the iPod."

But similarities--and the issue of who copied whom--aside, there's a key difference between Tiger and Longhorn.

Apple is coming out with Tiger in two weeks; Microsoft hopes to have Longhorn out by the second half of next year.

Apple is "first out of the box," Jupiter's Gartenberg said. "We have to give credit where credit is due."

  • Talkback
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New Gates, New Jobs.
I can say that i know that Gates owns Apple and that Mr. Steve Jobs works for Gates ( at least that's what i hear ) With regards to the "current tech.": They need something new. It has to evolve. When... (Read the rest)
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Tabbed views instead of MDI Nigel Johnstone   | 04/19/05
Been done... Fred Fredrickson   | 04/19/05
Tabbed Windows Rodo1   | 04/19/05
Then don't use'm - biff - EOM Joe Frisco   | 04/19/05
I'm with you. Immanuel Tranz-Mischen   | 04/24/05
Software is much better than vaporware... gtdworak   | 04/19/05
RE: sw vs vw JakAttak   | 04/19/05
nothing new here zeusfuse   | 04/19/05
Stop with the Percentages! BitTwiddler   | 04/19/05
Sales are not Base Techscan   | 04/19/05
All data sources I've seen rcf_z   | 04/19/05
The number I usually see tic swayback   | 04/19/05
Obsolecence... Wolfie2K3   | 04/19/05
Nice sentence. Immanuel Tranz-Mischen   | 04/24/05
Re: Sales are not Base wadeprater   | 04/19/05
Two of the Great Truths... jeffdickey   | 04/20/05
Drop the facts... let' use guesstimates?? GetReal-mac.com   | 04/19/05
Paying for your copies tic swayback   | 04/19/05
Too generous with that stock !!! GetReal-mac.com   | 04/20/05
Tightening OSX and Paying Xerox tic swayback   | 04/20/05
JAML nojoeloser   | 04/20/05
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Viable strategy... Real World   | 04/19/05
True, but great expansion options ITGuy04   | 04/19/05
Size matters. Anton Philidor   | 04/19/05
Not really ITGuy04   | 04/19/05
Real World volksair   | 04/19/05
Real World ITGuy04   | 04/19/05
RE: Smart companies develop for small markets richdave   | 04/19/05
Won't see my $ ITGuy04   | 04/19/05
You obviously are one of ..... rock06r   | 04/19/05
Flat Tax ITGuy04   | 04/19/05
i perfer the fair tax myself doh123   | 04/19/05
another point nojoeloser   | 04/20/05
Actually... Patrick Jones   | 04/19/05
RE: Actually... richdave   | 04/19/05
Origins tic swayback   | 04/19/05
Next mabricen   | 04/19/05
Wrong as usual... nojoeloser   | 04/20/05
I agree zeusfuse   | 04/19/05
Not moving away ITGuy04   | 04/19/05
A lot.... mabricen   | 04/19/05
More lies nojoeloser   | 04/20/05
Jobs stole it volksair   | 04/19/05
Er.. Wolfie2K3   | 04/19/05
Stole? tic swayback   | 04/19/05
Actual timeline wrong shadowself   | 04/19/05
more on PARC nojoeloser   | 04/20/05
Just for those who are curious voska   | 04/19/05
The first GUI any of us would recognize... MTMacPhee   | 04/19/05
Mr. Mouse nojoeloser   | 04/20/05
market share, schmarket schare brian ansorge   | 04/19/05
I know many graphic artist MAC users voska   | 04/19/05
"NEW" Technology ??? Ludovit   | 04/19/05
I agree jim.bassett@...   | 04/19/05
... NEXT cem95   | 04/19/05
Who Invented What? schneb   | 04/19/05
remember the digital watch? sandbagger   | 04/19/05
Guess we're showing our age but... meslerj   | 04/19/05
Raskin's disciples? jachinls_z   | 04/20/05
Not new solri   | 04/21/05
Get your facts straight. Immanuel Tranz-Mischen   | 04/24/05
Microsoft promises, Apple delivers alterego_z   | 04/19/05
Please re-read this mactolinux   | 04/19/05
MAYBE we should wait until we can actually see the products? BitTwiddler   | 04/19/05
Mmm. This year's Merc or next year's Ford? Rod Hagen   | 04/19/05
You can see one of them tic swayback   | 04/19/05
Playing both sides Real World   | 04/19/05
ohh reeally...? woodmanswonder   | 04/19/05
No Richard Flude   | 04/19/05
I concur with the posters calling "Vapourware!" whisperycat   | 04/19/05
Imitation is purest flattery as Apple, Microsoft battle Loverock Davidson   | 04/19/05
Agreed, what's the big deal? tic swayback   | 04/19/05
With everything MS has ripped out... MacCanuck   | 04/19/05
Do you have any idea where you saved your last file? jbaviera@...   | 04/19/05
Vapour vs. Real! Reverend MacFellow   | 04/19/05
Ouch !! Prognosticator   | 04/19/05
No Ouch ITGuy04   | 04/19/05
No OUCH! Just facts....Macintosh has on average Laff   | 04/19/05
RE: No OUCH! Just facts....Macintosh has on average richdave   | 04/19/05
Yet rkadowns   | 04/19/05
Duh!!! nojoeloser   | 04/20/05
Bigger Ouch! tic swayback   | 04/19/05
I LIKE directory structures ... worknman   | 04/19/05
I have client project files mlindl   | 04/19/05
Agreed coffeenite   | 04/19/05
Can't design for/support/use things you dont understand? atlascott   | 04/19/05
Which would... KOS-MOS   | 04/19/05
What directory structures? FirstNLastN   | 04/19/05
By directory, do you mean folders? swede_z   | 04/19/05
Very interesting article mlindl   | 04/19/05
Shame Shame ZDNet…. dave95   | 04/19/05
It is not about where you saved - it is how to get rid of unneccessary file FirstNLastN   | 04/19/05
It is how to get rid of unneccessary files jbaviera@...   | 04/19/05
leftovers nojoeloser   | 04/20/05
Hilarious spokeshole quotes tic swayback   | 04/19/05
My thoughts exactly Tic (nt) Richard Flude   | 04/19/05
Who give a CRAP$#@% about desktop search! Jeff Spicoli   | 04/19/05
I was going to write a thoughtful post... Anton Philidor   | 04/19/05
Oh no, Anton! Judas I.   | 04/19/05
That would be a first! Jeff Spicoli   | 04/19/05
Notice that when you attempt to "search" for ... Judas I.   | 04/19/05
What's the matter with you? Spoon Jabber   | 04/19/05
Spooner! I missed ya, man! Judas I.   | 04/20/05
Are you sure? swede_z   | 04/19/05
Unfortunately, Apple's share of the market is so miniscule ... Judas I.   | 04/20/05
Curious Spoon Jabber   | 04/20/05
No doubt, give me security, not search bnordberg   | 04/19/05
I'll take both buddhistMonkey   | 04/19/05
That's exactly mactolinux   | 04/19/05
Re: Who give a CRAP ... alterego_z   | 04/19/05
Who gives a about desktop rroberts@...   | 04/19/05
I do - all day long dzash2000   | 04/19/05
Hum a few bars and I'll find it? swede_z   | 04/19/05
Who give a CRAP$#@% about desktop search! jbaviera@...   | 04/19/05
System hosed? d_dejesus@...   | 04/24/05
Comparing Longhorn to Mac OS X Tiger - Rediculous! kpcarter   | 04/19/05
You have a cash problem. Let me point it out. rock06r   | 04/19/05
OT question seosamh_z   | 04/19/05
Simple lookup on the web, but rock06r   | 04/19/05
I thought you were talking about life seosamh_z   | 04/20/05
It Most Certainly Is NOT Random native alien   | 04/19/05
Intelligent design? seosamh_z   | 04/20/05
Talking about spending pointlessly nucrash   | 04/19/05
Take some marketing classes rock06r   | 04/19/05
true dat linuxoverwindows   | 04/19/05
i reread the post since i glanced at it before. linuxoverwindows   | 04/19/05
? jbaviera@...   | 04/19/05
RE: You have a cash problem. Let me point it out. Jones_z   | 04/20/05
wow, what "insight" nojoeloser   | 04/20/05
mac Protector   | 04/19/05
nice... brent1a   | 04/19/05
The Key Word here... Jkirk3279   | 04/19/05
Yeah but comepared to Windows and its problems dave95   | 04/19/05
Really? nojoeloser   | 04/20/05
And what's worse IT Scion   | 04/19/05
no cost problem...don't listen to Fear mongers or buy trash swede_z   | 04/19/05
If so, then X1should be the most flattered! ghastly   | 04/19/05
What really matters, rkadowns   | 04/19/05
Maybe they can call it vandamme   | 04/19/05
...Bob II vandamme   | 04/19/05
Shared desktops/roaming profiles; growth davidr69   | 04/19/05
Marketshare = units shipped tic swayback   | 04/19/05
Wrong Real World   | 04/19/05
But this has nothing to do with real world usage tic swayback   | 04/19/05
I guess Real World   | 04/20/05
Only tangentially related tic swayback   | 04/20/05
JAML nojoeloser   | 04/20/05
They do not rcf_z   | 04/19/05
Longhorn Vs. Tiger newhopeed   | 04/19/05
:) brent1a   | 04/19/05
Quote: "I run MS house and have a very secure job thanks to MS". dickinsd   | 04/19/05
Who Ripped Who peten   | 04/19/05
Where is Linux? richdave   | 04/19/05
well brent1a   | 04/19/05
Linspire newhopeed   | 04/19/05
tried it a while back brent1a   | 04/19/05
lindows newhopeed   | 04/19/05
Linux - not just for power users dickinsd   | 04/19/05
That really really tweaked my interest. rock06r   | 04/19/05
Re: That really really tweaked my interest. none none   | 04/19/05
Ridiculous mactolinux   | 04/19/05
Did I mentioned mactolinux   | 04/19/05
I beg to disagree. thetargos   | 04/20/05
RE: well nightshade0143   | 04/24/05
I agree in most respects... newhopeed   | 04/19/05
Where is Linux ?? dickinsd   | 04/19/05
silly rabbit... linuxoverwindows   | 04/19/05
Hundreds of Gigs? tic swayback   | 04/19/05
You're kidding right? kgeiger   | 04/19/05
You're kidding right? nightshade0143   | 04/24/05
Exactly why is that? Yagotta B. Kidding   | 04/21/05
Who Cares? sbomer   | 04/19/05
Hey Look Jeff, The ZDNet Nazis Deleted My Post... itanalyst   | 04/19/05
Yeah, they wiped the whole thread Jeff Spicoli   | 04/19/05
Just Remember Jeff...ZDNet Says "Arbeit Macht Frei".... itanalyst   | 04/19/05
This is the NEW SEARCH FEATURE: Judas I.   | 04/19/05
I guess I was closer to the truth than even I thought! (NT) Judas I.   | 04/19/05
Liger OS jkosborn4   | 04/19/05
Hey I came up with 2 + 2 = 4 first!!! trevogre   | 04/19/05
Obvious ideas for evolution? atlascott   | 04/19/05
Trevogre is right. and PREDICTIONS MIS Master   | 04/19/05
mac loser! LeViL   | 04/19/05
what? brent1a   | 04/19/05
Don't worry Real World   | 04/19/05
Give him some credit tic swayback   | 04/19/05
DUH, this is a person who should have to swede_z   | 04/19/05
..."Do Windows!" swede_z   | 04/19/05
Won't turn back Darryll.Stone@...   | 04/19/05
Won't turn back Orbian   | 04/19/05
You don't know rkadowns   | 04/19/05
OK...How do you crash a Mac? swede_z   | 04/19/05
Indexing Service with a pretty face. PB_z   | 04/19/05
Same ol' Same ol' dzash2000   | 04/19/05
Innovation seldom acknowledged sdwood   | 04/19/05
re:indexing with a pretty pace ebernet   | 04/19/05
Who's AHEAD?!?!? Userama   | 04/19/05
Who? Real World   | 04/19/05
Files & searching for content bachware   | 04/19/05
Longblows and Linsux IT Scion   | 04/19/05
Lost files? kiwibru   | 04/19/05
Grammar j.e.harris@...   | 04/19/05
Checklist Marketing Len Rooney   | 04/19/05
Long term strategy tic swayback   | 04/19/05
I remember reading an article where Gates... dave95   | 04/19/05
Imagine Len Rooney   | 04/19/05