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By Brendan Sinclair
Posted on ZDNet News: May 25, 2007 1:23:00 PM

Given its global position as an electronics giant, Sony is quite familiar with patent law and the potential penalties for infringement.

Barely three months ago, Sony paid $97 million in damages and interest to Immersion in a dispute over the rumble functions in Sony's Dual Shock controllers. And while the two companies have since patched things up, Sony opted to leave rumble by the wayside when it was designing the PlayStation 3's motion-sensing Sixaxis controller.

The electronics giant hasn't been able to entirely avoid patent headaches since then, however, as Irvine, Calif.-based Target Technology filed suit earlier this month, seeking damages for alleged patent violations related to Sony's Blu-ray technology, which is used in the PS3 system.

The suit, which names Sony Computer Entertainment America, Sony Pictures and Sony DADC, claims that products marketed under the Blu-ray name infringe on a patent Target owns for reflective-layer materials in optical discs. The patent addresses what Target called a need for specific types of silver-based alloys with the advantages (but not the price) of gold. According to the patent, the alloys are also more resistant to corrosion than pure silver.

Target does not specify in its suit whether it believes all of Sony's Blu-ray discs infringe on the Target patent or whether the suit applies to just a portion of the discs manufactured. The patent was filed in April of 2004 and granted in March of 2006.

Target is seeking a permanent injunction that would prevent Sony from violating Target patent rights in the future, as well as damages, with interest, multiplied due to what Target characterizes as deliberate and willful infringement.

Sony representatives declined to comment. Target's attorneys had not returned GameSpot's requests for comment before press time.

Brendan Sinclair reported for GameSpot.

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  • Most Recent of 59 Talkback(s)
Holo-Decks
Sorry, but they already exist!
Holographic storage is being used by several large companies
at present. Do you really think that Blu Ray and HD-DVD are the "end of the road?"
My estimate is t... (Read the rest)
Posted by: FiOS-Dave Posted on: 08/06/07 You are currently: a Guest | | Terms of Use
What about HD-DVD?  Grayson Peddie | 05/25/07
since a patent application requires a working sample, we a assuming that  wessonjoe | 05/25/07
A working model...  GrizzledGeezer | 05/28/07
Target's patent was granted in Mardh 2006  WiredGuy | 05/28/07
Please.... Get the Tech right.....  nottheusual1 | 06/01/07
A Physical Working Model is Not Usually Required by the US Patent Office  Aquila_z | 05/28/07
Re: " a patent application requires a working sample"  ruffchaz | 05/29/07
Patent's So Generic, Like Saying Cats and Dogs are Both Animals! duh! happy  i2fun@... | 05/25/07
sick of the patent trolls  yurl2007 | 05/28/07
Totally agree  jasonshortphd | 05/28/07
Trolls vs. Pirates  Aquila_z | 05/28/07
Sorry but you're way off base on this rant  maldain | 05/29/07
I've copyrighted that statement!  Old Timer 8080 | 05/28/07
Blu-ray = a newer BETA video cassette  DarkShadowMaster | 05/26/07
VHS Disc?  Travasaurus | 05/28/07
VHS Disc  The_Quietman | 05/28/07
Price was the issue  kyron.gustafson@... | 06/01/07
Bluray = Broad industry support  bommai | 05/28/07
What makes DarkShadow think that?  1stcyberian | 05/28/07
Industry support doesn't matter  straybeat_z | 05/28/07
You forget the one largest industry  Species8472 | 05/28/07
The adult film industry isn't as much of an issue this time around...  voicebox5 | 05/29/07
It's too funny  straybeat_z | 05/29/07
Does not matter  wizardb@... | 06/18/07
Blu-Ray not long in the tooth  mdfischer | 05/28/07
Only one difference though  straybeat_z | 05/28/07
no actually nothing like BETA  bdmarsh | 05/28/07
Um, Sony DOES allow other manufacturers of Blu-Ray  voicebox5 | 05/29/07
Sony sued over Blu-ray  kevanf1 | 05/28/07
Not enough info to really judge...  rx7racer | 05/28/07
Not necessarily  Dr. John | 05/28/07
i have no pity for Sony  SO.CAL Guy | 05/28/07
patents cost upwards of $25,000  bcroner | 05/28/07
Capitalist scum?  1stcyberian | 05/28/07
And you are anti-human?  JohnBoyTheGreat | 05/28/07
It could be worse than that.....  WiredGuy | 05/28/07
You're joking, right?  FatherJ | 05/29/07
motiviational reflectivation  CrowdedCranium | 06/01/07
Aw, come on! He has a point--that is if patents DO cost this much  labarker | 05/28/07
Noble...?  leegee | 05/28/07
You are correct Sir  straybeat_z | 05/28/07
Holo Decks!  FiOS-Dave | 05/28/07
Holodecks?  leegee | 05/28/07
Holo-Decks  FiOS-Dave | 08/06/07
There is so much wrong with patent Law today...  Old Timer 8080 | 05/28/07
Remeber GIF  Marcwolf1960 | 05/28/07
So THAT'S what happened to GIF?!?  Jeff Hayes | 05/28/07
The GIF patent was "LZ" compression.  ProfessorJim | 05/28/07
how quaint  shraven | 06/01/07
Re:member GIF  PScooter63 | 05/28/07
The Beta / Blu-Ray mistakes are nearly identical  Klaatu51 | 05/28/07
There seems to be a bit of a difference here...  voicebox5 | 05/29/07
Don't let reality get in your way..  done@... | 05/29/07
Yeah I remember GIf's  robertcd@... | 05/28/07
Creating art vs creating recordings...  ProfessorJim | 05/29/07
There are vultures...  NoSchmo | 05/29/07
JVC VHS vs Beta Max  arobart | 05/31/07
That's why we have PNG  rattlesnake0407 | 05/31/07
Not entirely  Bill Timmins | 06/04/07

What do you think?

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