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By Martin LaMonica
Posted on ZDNet News: Mar 27, 2006 7:27:00 PM

Microsoft will step up its assault on Adobe Systems' customer base with the release early next year of its Expression line of design and development software.

The three-product Expression suite, aimed at graphics designers and illustrators, will be available early next year--about 60 to 90 days after Windows Vista ships, said Forest Key, director of product management for Microsoft Expression designer tools.

Key also said the first version, or community technology preview, of Expression Web Designer will be available in June. That product is for building Web sites with JavaScript and other Web technologies.

Adobe has long supplied its programs, such as Illustrator and Photoshop, to designers and graphic artists. Through its acquisition of Macromedia, Adobe gained Web-authoring software, notably the Flash product line.

Microsoft, however, is investing in a wide range of graphics and user interface-oriented products, including its Expression products.

Last week at the Mix '06 Web developer conference, the company further detailed Windows Presentation Foundation/Everywhere, a cross-browser, multidevice user interface tool set, which some people have dubbed an Adobe Flash killer.

"We are extremely focused on the user experience...broadly in every class of application," Key said. "We are saying that the user experience matters in ways that dramatically add value to the business."

An important part of Microsoft's front-end strategy is easing communication between designers and software developers. Its Visual Studio development tool and Expression products will be able to "read" a new layout language called XAML, Microsoft said.

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  • Most Recent of 37 Talkback(s)
And please cite the statue that
prohibits that, keeping in mind that you have to PROVE their motives. I'm pretty sure selling at a loss to 'kill' the competition is how Toyota got it's foothold in the US automobile market.... (Read the rest)
Posted by: Real World Posted on: 03/28/06 You are currently: a Guest | | Terms of Use
Microsoft to Embrace and Extend  Rick_K | 03/27/06
Depends...  #_z | 03/27/06
Hopefully Google and others will help Adobe here to keep MS from screwing  DonnieBoy | 03/27/06
What, you thought MS would write Linux tools?  No_Ax_to_Grind | 03/27/06
So you understand that MS will use this tool to create lock-in  DonnieBoy | 03/27/06
Naw, there simply is no Linux market...  No_Ax_to_Grind | 03/27/06
And, Microsoft wants to keep it that way. Microsoft HATES cross platoform  DonnieBoy | 03/27/06
Microsoft's Adobe rivals due after Vista  Loverock Davidson | 03/27/06
Adobe should sue or GPL its code  Linux Geek | 03/27/06
WHat would they sue for?  No_Ax_to_Grind | 03/27/06
product dumping  Linux Geek | 03/27/06
Ummm, show me what your ranting about?  No_Ax_to_Grind | 03/27/06
M$ will sell it at a loss  Linux Geek | 03/27/06
And please cite the statue that  Real World | 03/28/06
GPL the code??? And then sell what???  No_Ax_to_Grind | 03/27/06
software services  Linux Geek | 03/27/06
Buwahahahaha, GOOD thing you don't run a company.  No_Ax_to_Grind | 03/27/06
Adobe will reduce the expenses  Linux Geek | 03/27/06
the point of a company is to make money  moonchacha | 03/27/06
re: GPL the code??? And then sell what???  barsteward | 03/27/06
if Adobe need a signal to go with linux  toxicfreak | 03/27/06
Why? There is no market.  No_Ax_to_Grind | 03/27/06
Adobe seems to think otherwise  j.m.galvin | 03/27/06
Severs maybe, but who does graphics on a server?  No_Ax_to_Grind | 03/27/06
Who does graphics on a server?  j.m.galvin | 03/27/06
well you see ax  toxicfreak | 03/27/06
Not gonna happen...  No_Ax_to_Grind | 03/27/06
And they'll force you to use it and you'll like it  Boot_Agnostic | 03/27/06
Yes competition is important  RicD_ | 03/27/06
I think you should look at Adobe...  No_Ax_to_Grind | 03/27/06
What are these mysterious proprietary file formats?  j.m.galvin | 03/27/06
PSD  No_Ax_to_Grind | 03/27/06
You've gone NUTS  j.m.galvin | 03/27/06
it's "DOS isn't done till lotus won't run"  moonchacha | 03/27/06
More bundling with windows.  DemonX | 03/27/06
It is NOT part of Windows.  No_Ax_to_Grind | 03/27/06
You just keep thinking that, Mr. Key.  999ad@... | 03/27/06

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